







A passionate pursuit of pretzel excellence is what defines a Ben’s Baker! Our cornerstones are excellent products and excellent service. As the lead baker/owner, you need to present the best examples of this to your team and your community. You will work hard at selling a customer their first pretzel, and if done with excellence, the pretzel will sell them on their next pretzel purchase!
Are you willing to take risks for potential rewards? Small business ownership is hard work and can be rewarding if done right, but there are no guarantees of the success of your business. While we help you understand how to work in and on your business, your business acumen and dedication to the business will determine its future.

Becoming a Ben's Soft Pretzels franchise owner is an exciting journey! Here's a clear look at our process, from our first chat to the grand opening of your new pretzel bakery.