We are proud to announce that Ben's Pretzels is the first pretzel company in the nation to offer customers the opportunity to order pretzels on-the-go via their mobile device!

This National Pretzel Month, or Pretzeltober as we love to call it, we are raising funds for Veterans via the Intrepid Fallen Heroes Fund.

To be positioned for the next stage of franchise growth, Ben's Soft Pretzels has recently created a Advisory Council Board made up of extremely talented professionals from Winmark Franchise Partners and Faegre Baker Daniels law firm. 

The Advisory Board is charged with helping the Ben’s Soft Pretzels team enhance system performance, refine brand marketing and strengthen the franchise operation overall. 

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Ben's Soft Pretzels is proud to announce our participation in the IFA’s VetFran Program, which provides special financial incentives to qualified veterans. 

As a way to give back and to say "thank you" to Veterans, Ben's Soft Pretzels is committed to giving the men and women who have proudly served our country a 50% discount on their franchise fee. This cost-savings will hopefully make entrepreneurship a more achievable go...

Have you fallen in love with the fluffy, mouth-watering taste of Ben's Soft Pretzels? Have you often wondered what type of business opportunities we offer? If so, our Discovery Day event in Goshen is one you won't want to miss.

Ben's Soft Pretzels, the fastest growing pretzel franchise in the US, is hosting a Franchise Discovery Day in Grand Rapids on May 18th for aspiring entrepreneurs and seasoned business owners.